NAFO: When Shitposters Accidentally Proved Everything

October 27, 2023

NAFO Expansion is Non-Negotiable

I need to talk about the dogs.


Not just any dogs. The badly-photoshopped Shiba Inus wearing military gear, flooding Russian officials' Twitter replies, raising millions for Ukraine, and somehow becoming one of the most effective information warfare operations in history. I need to talk about NAFO.


I've been a fella since March 2022, so this post is long overdue. But it took me this long to realize what I was actually witnessing: the first proof that everything I've been writing about - confederacies of values, spontaneous organization, good people finding each other - actually works. Not in theory. Not in history. Right now, in real time, with memes.


Here's how it started: Russia invaded Ukraine. People watched in horror. Some guy named Kamil Dyszewski made a joke about "Kama's NAFO expansion pack" with silly dog avatars. Within weeks, thousands of people had adopted these avatars and were swarming Russian propaganda accounts. No applications. No vetting process. No hierarchy. Just: "Russia invaded a sovereign nation. That's wrong. Let's fuck with them."


Step 1: Find a fella Step 2: Follow a fella Step 3: There is no step 3


That's it. That's the entire organizational structure. Yet somehow this non-organization has raised over $7 million for Ukrainian causes, gotten under the skin of every Russian official on social media, and created a global community that spans continents, languages, and political ideologies.


But here's what really got me: the culture change.


Internet culture is poison. We all know this. It's endless dunking, bad faith arguments, intentional misunderstandings, piling on anyone who shows vulnerability. Twitter especially is a cesspool where the worst interpretation of everything wins.


Except... not among fellas.


I watched NAFO accounts pull punches with each other. Disagree respectfully. Give benefit of the doubt. Support fellas going through hard times. The same people who would absolutely demolish a Russian propagandist with "cope and seethe" memes would turn around and check on a fella who seemed down.


Why? Because underneath all the shitposting, there's a fundamental recognition: that person saw evil and couldn't stay silent. They chose to act. They're in the fight. Whatever our other differences - and fellas span the entire political spectrum - we share what matters.


"Much butthurt I sense in you. Cry like a bitch you should." - Yoda Fella to Russian MoD


This is exactly what I've been trying to articulate about confederacies of values. NAFO has no entrance exam asking your position on tax policy or social issues. The only requirement is recognizing that unprovoked invasion is wrong and deciding to do something about it. That shared moral clarity creates instant community.


And it's not performative. Fellas have sent drones, vehicles, medical supplies, generators - real material support that saves lives. They've countered Russian narratives so effectively that actual government officials now use NAFO memes. Estonia's official Twitter account posts fella content. Ukraine's Defense Ministry thanks NAFO publicly.


"What air defense doing?" became more than a meme - it became a rallying cry every time Russia's supposedly impregnable defenses failed. The Kremlin complains about NAFO in actual government statements. Lavrov himself has whined about "the NAFO dogs."


We made the Russian Foreign Minister cry about cartoon dogs. Let that sink in.


But here's the deeper thing: NAFO works exactly like the historical confederacies I've been studying. No central authority. No formal structure. Just shared values creating coordination. Like the Swiss cantons or the American founders, but with worse photoshop skills and better memes.


The expansion is beautifully organic. Someone does good work? Other fellas notice, follow, amplify. Someone needs help? Fellas appear. Russian bot farm launches coordinated attack? Hundreds of dogs materialize to ratio them into oblivion. It's emergent organization based on nothing but shared purpose.

"You have unlocked: CLOWN SHOES"


And it's FUN. That's what I didn't expect. Fighting evil doesn't have to be grim. NAFO turned information warfare into a party. Every Russian loss celebrated with gleeful memes. Every Ukrainian victory amplified with joy. Even fundraising became entertainment - "I'll donate $50 for every cope tweet from Russian MoD today."


This shouldn't work. By all conventional understanding of organization, NAFO should have collapsed in weeks. No leadership structure. No official membership. No way to enforce standards. Just thousands of strangers with dog avatars united by knowing right from wrong.


But it does work. Beautifully. Effectively. Joyfully.


NAFO proved you can build a confederacy of values in the digital age. That good people will find each other. That shared moral clarity creates stronger bonds than formal structures. That you can fight evil while laughing. That "This is the Way" isn't just a Mandalorian reference - it's how humans naturally organize when they recognize a shared enemy of decent civilization.


The fellas figured out something I've been circling around for months: you don't need complex codes or formal organizations. You just need people who see wrong and can't stay quiet. The rest emerges naturally.



"Injury insufficient. Adding insult."


I've wondered how The Codex could work in practice. How do you get people to rally around shared values? How do you create cohesion without hierarchy? How do you maintain standards without enforcement? NAFO answered all of it: Make it simple. Make it meaningful. Make it fun. Let people choose their level of involvement. Trust that shared purpose creates community.


Every fella knows every other fella has their back. Not because of rules or requirements, but because we're all here for the same reason. We saw evil and said "no." We found each other in the saying.


This gives me hope. If a bunch of internet shitposters can spontaneously organize into an effective force for good, if we can change toxic internet culture just by choosing to be decent to each other, if we can make Russian officials rage-quit Twitter through coordinated dog memes - then maybe everything I've been writing about is possible.


The confederacy of values isn't some utopian dream. It's happening right now. With Shiba Inus. And sanctions jokes. And "HIMARS o'clock" celebrations.


The good people are finding each other. We just needed the right cause and the right memes.


Slava Ukraini, and bonk on, fellas. You've shown the way.


NAFO Expansion is Non-Negionable!


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